Mr. Buffett’s Buying American, How About You?

warren

The economy is in crisis, unemployment is on the rise, and there is a general feeling of fear in the market.  Where some see despair, Warren Buffett sees opportunity.  In a recent Op-Piece in the New York Times, Mr. Buffett explains his reasons for investing in US Equities and urges others to do the same.  He [...]

Greening Print Marketing: AutoNation Saves “Green” With New Personalization Strategy

Auto Nation

I’ve been talking about saving money and going “green” at the same time. Let’s look at a terrific example from a high-profile marketer, AutoNation. AutoNation, the largest U.S. retailer of new and used vehicles, wanted to streamline its marketing materials. AutoNation consists of 383 different franchises, comprising 35 different brands, in 17 states. Philosophically, it [...]

A New Energy Economy Is Emerging In the USA

“As fossil fuel prices rise, as oil insecurity deepens, and as concerns about climate change cast a shadow over the future of coal, a new energy economy is emerging in the United States,” says Lester R. Brown, President of the Earth Policy Institute, in a recent release, “New Energy Economy Emerging in the United States” . “The old energy economy, fueled by oil, coal, and natural gas, is being replaced by one powered by wind, solar, and geothermal energy. The transition is moving at a pace and on a scale that we could not have imagined even a year ago.

Election Countdown: Socialism Vs. Capitalism

As retail sales decline, manufacturing slows and unemployment benefit claims rise, the economic situation looks more and more grim by the day. Rises in the stock market that show a glimmer of hope are invariably followed by dips. The housing markets declines steadily and the recession promises to linger well into next year. George Bush has called for a mid November summit to discuss the international economic situation.

Greening Print Marketing: Direct Imaging Presses Help You “Go Green”

presstek-green

Presstek, the inventor of chemistry-free platemaking, is offering a free white paper entitled, “Growing Your Business by Going Green.” The paper speaks to both the environmental and economic benefits that can be realized by in-house print shops or third-party print providers who adopt the practice of “green” printing. This is also relevant to marketers who [...]