Comments on: The New Business Metrics: Measuring Social Returns http://inspiredeconomist.com/2008/11/05/the-new-business-metrics-measuring-social-returns/ Discussing the people, ideas, and companies that redefine capitalism and inspire positive change Tue, 22 May 2012 18:32:00 +0000 hourly 1 http://wordpress.org/?v=3.3.2 By: Laurel Papworth http://inspiredeconomist.com/2008/11/05/the-new-business-metrics-measuring-social-returns/comment-page-1/#comment-7100 Laurel Papworth Sun, 03 May 2009 08:16:46 +0000 http://inspiredeconomist.com/?p=834#comment-7100 Might be worth adding COI - Cost of Inaction - to the equation. Not being involved, and seen to be involved, in social missions is going to cost, especially now that consumers are discussing these issues online. Expect companies to re-orient their business to focus on social impact. We have always measured these social capital assets - we even have a tax term for them "amortization of the intangibles" which specifically reference things like goodwill. It's about to become a hot topic in investment, no? Might be worth adding COI – Cost of Inaction – to the equation. Not being involved, and seen to be involved, in social missions is going to cost, especially now that consumers are discussing these issues online. Expect companies to re-orient their business to focus on social impact.

We have always measured these social capital assets – we even have a tax term for them “amortization of the intangibles” which specifically reference things like goodwill. It’s about to become a hot topic in investment, no?

]]> By: Laurel Papworth http://inspiredeconomist.com/2008/11/05/the-new-business-metrics-measuring-social-returns/comment-page-1/#comment-37689 Laurel Papworth Sun, 03 May 2009 08:16:00 +0000 http://inspiredeconomist.com/?p=834#comment-37689 Might be worth adding COI - Cost of Inaction - to the equation. Not being involved, and seen to be involved, in social missions is going to cost, especially now that consumers are discussing these issues online. Expect companies to re-orient their business to focus on social impact. We have always measured these social capital assets - we even have a tax term for them "amortization of the intangibles" which specifically reference things like goodwill. It's about to become a hot topic in investment, no? Might be worth adding COI – Cost of Inaction – to the equation. Not being involved, and seen to be involved, in social missions is going to cost, especially now that consumers are discussing these issues online. Expect companies to re-orient their business to focus on social impact.

We have always measured these social capital assets – we even have a tax term for them “amortization of the intangibles” which specifically reference things like goodwill. It’s about to become a hot topic in investment, no?

]]> By: The road to sustainability - Introducing new business metrics | Novogreen http://inspiredeconomist.com/2008/11/05/the-new-business-metrics-measuring-social-returns/comment-page-1/#comment-536 The road to sustainability - Introducing new business metrics | Novogreen Wed, 05 Nov 2008 16:27:40 +0000 http://inspiredeconomist.com/?p=834#comment-536 [...] Read more about this here. [...] [...] Read more about this here. [...]

]]>