Comments on: Refresh Everything http://inspiredeconomist.com/2010/01/12/refresh-everything/ Discussing the people, ideas, and companies that redefine capitalism and inspire positive change Tue, 17 Jan 2012 19:20:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Nathan Schock http://inspiredeconomist.com/2010/01/12/refresh-everything/comment-page-1/#comment-24234 Nathan Schock Fri, 29 Jan 2010 15:42:39 +0000 http://inspiredeconomist.com/?p=1732#comment-24234 Keli, I blogged about this recently and agree that it has the potential to be a great social media campaign. They've apparently had some stumbles coming out of the gate, so it will be interesting to see if they're able to execute on a great idea. My one question is around your point on scope. It seems that companies typically do better with CSR efforts that are in their traditional scope. Do you see this broadened scope making things more difficult for Pepsi to execute? Thanks for the thoughts. Keli,
I blogged about this recently and agree that it has the potential to be a great social media campaign. They’ve apparently had some stumbles coming out of the gate, so it will be interesting to see if they’re able to execute on a great idea.

My one question is around your point on scope. It seems that companies typically do better with CSR efforts that are in their traditional scope. Do you see this broadened scope making things more difficult for Pepsi to execute?

Thanks for the thoughts.

]]> By: Nathan Schock http://inspiredeconomist.com/2010/01/12/refresh-everything/comment-page-1/#comment-38135 Nathan Schock Fri, 29 Jan 2010 15:42:00 +0000 http://inspiredeconomist.com/?p=1732#comment-38135 Keli, I blogged about this recently and agree that it has the potential to be a great social media campaign. They've apparently had some stumbles coming out of the gate, so it will be interesting to see if they're able to execute on a great idea. My one question is around your point on scope. It seems that companies typically do better with CSR efforts that are in their traditional scope. Do you see this broadened scope making things more difficult for Pepsi to execute? Thanks for the thoughts. Keli,
I blogged about this recently and agree that it has the potential to be a great social media campaign. They’ve apparently had some stumbles coming out of the gate, so it will be interesting to see if they’re able to execute on a great idea.

My one question is around your point on scope. It seems that companies typically do better with CSR efforts that are in their traditional scope. Do you see this broadened scope making things more difficult for Pepsi to execute?

Thanks for the thoughts.

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