I love TED. I love the inspiring speeches and I love that they put them out online for everyone to enjoy. Some day, I’d love to attend one of their events. Since the “E” in TED, stands for environment, there is no shortage of speeches on the topic and I’ve watched many of them over [...]
Inspiring speeches from Eco TEDsters
May 29, 2010 By 2 Comments
Design That Inspires: Environmentally Friendly Press Pack
May 29, 2010 By 4 Comments
What do you do when you need an environmentally-friendly press pack but you want to do it without using metal or plastic binding? You do what Icones (Lorient, France) did for its client Bio Nutrisante — and it won an award for it. Did I mention that the run length was an ultra-short 55 packs? [...]
Panera Bread Takes Corporate Social Responsibility to a New Level
May 19, 2010 By 7 Comments
Panera Bread opened its first non-profit cafe with the motto: Take what you need; leave your fair share. I was surprised to read about Panera Bread’s new cafe in St. Louis dubbed the St. Louis Bread Company Cares Cafe. The concept is simple yet groundbreaking… take whatever you want to eat or drink and instead [...]
Do Plastic Envelopes Undermine a Green Mailing?
May 19, 2010 By Leave a Comment
Recently, I was privileged to participate on a judging panel in an international printing contest. One of the categories was environmental printing. In that category, an entrant had submitted a very interesting postcard made of 100% recycled paper and containing seeds in the paper fiber, enabling the postcard to be planted. The message was environmental, [...]
Major: Marketing; Minor: Saving the World
May 18, 2010 By 1 Comment
A review of the textbook Sustainability Marketing: A Global Perspective – the idea that a business degree can help better the world. Ahhh. Remember that first day of college? Young. Naive. You think you can change the world. Then, your parents start bugging you about choosing a career and so you major in business and [...]
