Discussing the people, ideas, and companies that redefine capitalism and inspire positive change
Company teaches children the difference between plastic and bio-degradable shipping materials. This morning, my children participated in a scientific experiment and learned about the differences between plastic and bio-degradable shipping materials. It wasn’t at school. It was on my front porch, thanks to a small green insert in the shipping box containing our new butterfly [...]
Three universities collaborate to release an evaluation of the relative environmental impact of 228 countries. Ever wonder which countries are killing the planet and which countries are not. Researchers from the University of Adelaide, the National University of Singapore and Princeton University wondered the same thing. Earlier this month, they published an interesting study ranking [...]
In the last 24 hours, I’ve experienced The Tale of Two Communications Philosophies. The contrast between the two drives home, to me, the challenge facing the green industry. First, a conversation I had with a client — a new business start-up — about its website copy (which I’m writing). Sure, they wanted to let people [...]
Please consider the environment before printing this email. We’ve all seen taglines like this. It makes us think about a very important issue, which is the environmental footprint of the media we use. Whether we are making decisions about the use of media for marketing, corporate identity, and administration or simply being consumers of media, [...]
