Author name: Keith Rockmael

Living in progressively Green San Francisco, Keith Rockmael works in Commercial Real Estate, Leasing and Business Opportunities with a special interest in Green Real Estate and Green Businesses. He also works with restaurants and bars in helping them to Green their businesses. Please contact him regarding health, business, environment or Green finance questions or referrals. He maintains his own blog at Greenerati.com. Contact him at: pepeflaco@gmail.com

Big Important Speeches and Little Breakout Groups at BSR

No matter who attends the BSR conference, we always seem to find a balance between the people who legitimately wish to improve sustainability, not just for their company but the planet, and those who set out to further their profits by subtle or blatant greenwashing. During the Thursday morning breakfast, Zhang Yue, chairman and CEO …

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BSR 2009 – Biodegradable Lanyards and Microsoft Sustainability

Ah, it feels good to have the BSR conference back in San Francisco. Even though the economy has gone to hell, it is good see that probably close to 1000 attendees hit the conference so the sour economy has not killed the whole notion of notion of sustainability and companies. Good start — as we …

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Virtually Waterless Laundry Washing Machine

At one point, it seems as though virtually everyone has sat in front of washing machine and watched the soaked clothes tumble through the suds. That tradition may be a thing of the past if a new “virtually waterless” laundry machine finds its way to the mainstream. Although only in prototype stage, this new machine …

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Continental Airlines Flight Demo Uses Sustainable Biofuels

Last week we posted about the Emirates Airlines Green flight which offers some degree of green protocol but still the darn plane runs on pure petroleum. It looks like someone in the airline industry woke up because just a couple days ago Continental Airlines made a test run of a plane that runs on sustainable …

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Emirates Airlines Launches San Francisco Green Jet Service

At first we had to laugh when we got wind (a tailwind no doubt) of how Emirates Airlines Launches San Francisco Service With World’s Longest Green Flight Trial. Even in their posh business class that’s a long flight and lot of CO2 going into the air. But what’s with the Green aspect? Are they going …

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