Last week Bill Gates entered the digital publishing world by establishing the Gates Notes – an online evolution of his now annual January letter sharing his thoughts and learnings on the progress of the issues central to the Bill and Melinda Gates Foundation.
It’s been a number of years since we have seen any initiative lead by a power brand in the arena of corporate social responsibility. This Wednesday, Pepsi launches one of the biggest corporate social responsibility efforts that we’ve seen since the launch of (RED) in 2006 with the Pepsi Refresh Project. Good CSR takes strategic …
Recognizing that the process of renting equipment is both painful to customers and highly inefficient to business, Rentcycle developed a model that creates efficiencies through online scheduling, tracking and inventory management.
This week Newsweek’s cover story promotes an exclusive ranking of “The Greenest Big Companies in America”.
The concept behind the the HUB Bay Area is not easily grasped. Tangibly it is a workspace for small businesses interested in creating social change. In-tangibly the potential is much greater
PACT underwear launched this week with a campaign that demonstrates choosing wisely doesn’t have to accompany images of melting ice caps and flooding deserts
Sustainability will not be an over night phenomenon. In fact I would argue a sea change is taking place but have barely begun to see the ripples. With a new administration, government has demonstrated that they will be playing an instrumental role on the compliance and technology side.
The founders from three bay area start-ups gathered in HUB’s first bay area home in front of a sold-out crowd to talk about their origins, give the audience – and each other – advice and insights on the “secret sauce” for creating impact.
The Dilemmas Project, a multi-media platform for engaging citizen participation around the ongoing dilemmas ordinary people are facing every day.
The opportunity for San Francisco’s composting effort will be to imaginatively engage us in a herculean effort to educate AND motivate compliance.
Across the spectrum, leaders and pundits are calling on a return to old-fashioned notions of virtue, nobility and the ability to distinguish between right and wrong.
Smart social entrepreneurs and their like-minded investors would be smart to think about the breadth of opportunities that a cell phone creates for citizens of emerging markets.
….the sustainable movement is showing signs that the love-fest of warmth and do-gooder intent is now shifting into the drudgery of the hard work phase. This is fantastic news for the sustainable movement.
The 2009 Sustainability Conference kicked off last night in Monterey, CA with opening remarks from among others, Owen Rogers, Partner and Experience Design Lead of IDEO. A self-described non-expert in sustainability none-the-less first laid out five principals on branding then asked whether sustainability could be a brand? Whether there is sound reasoning or “the answer” …