Kelli Peterson
Kelli Peterson is a brand and communications strategist with 20 years of professional experience in the corporate and non-profit world. Kelli is the founder of The Change Project, a collaborative consultancy focused on creating value and positive social impact through the power of brand. Kelli is a sometimes blogger, an avid world traveler and passionate about creating change.
More stories
-
Change Starts with your Underwear
PACT underwear launched this week with a campaign that demonstrates choosing wisely doesn’t have to accompany images of melting ice caps and flooding deserts More
-
Sustainability: Government, Business and… Brands?
Sustainability will not be an over night phenomenon. In fact I would argue a sea change is taking place but have barely begun to see the ripples. With a new administration, government has demonstrated that they will be playing an instrumental role on the compliance and technology side. More
-
-
Mobilizing Change
The founders from three bay area start-ups gathered in HUB’s first bay area home in front of a sold-out crowd to talk about their origins, give the audience – and each other – advice and insights on the “secret sauce” for creating impact. More
-
Testimonies of a Culture in Transition
The Dilemmas Project, a multi-media platform for engaging citizen participation around the ongoing dilemmas ordinary people are facing every day. More
-
Composting: inspiring behavior change
The opportunity for San Francisco’s composting effort will be to imaginatively engage us in a herculean effort to educate AND motivate compliance. More
-
Business: seeking a moral compass
Across the spectrum, leaders and pundits are calling on a return to old-fashioned notions of virtue, nobility and the ability to distinguish between right and wrong. More
-
Cell phones: a platform for social innovation in emerging markets
Smart social entrepreneurs and their like-minded investors would be smart to think about the breadth of opportunities that a cell phone creates for citizens of emerging markets. More
-
Sustainability: the signs of a maturing industry
….the sustainable movement is showing signs that the love-fest of warmth and do-gooder intent is now shifting into the drudgery of the hard work phase. This is fantastic news for the sustainable movement. More
-
Can Sustainability be a Brand?
The 2009 Sustainability Conference kicked off last night in Monterey, CA with opening remarks from among others, Owen Rogers, Partner and Experience Design Lead of IDEO. A self-described non-expert in sustainability none-the-less first laid out five principals on branding then asked whether sustainability could be a brand? Whether there is sound reasoning or “the answer” […] More
-
The Executive Case for Social Innovation
Yesterday the White House announced President Obama’s 2010 request to Congress for $50 million to set up a Social Innovation Fund with the goal of identifying the most promising results-oriented non-profit programs in order to expand their reach throughout the country. More
-
The story of St. Thomas 7-Hot Pepper Sauce. As told by the chickens who made it possible.
Which came first, the chicken or the egg? In the case of St. Thomas 7-Hot Pepper Sauce, it was definitely the chicken. Without the chicken, there wouldn’t be the fertilizer to grow the hot peppers to make the hot sauce that the sent kids from the St. Thomas projects in New Orleans Lower Garden District […] More
-
Urban Garden as Sustainable Business in New Orleans
Good ideas have a life of their own. That’s what Paul Baricos, Executive Director of the Hollygrove Growers Market and Farm (HGMF) in New Orleans is learning two years after the Carrolton-Hollygrove Community Development Center (CHCDC) set out to figure out how to bring fresh produce to a neighborhood with no real access to affordable food. More
Load More
Congratulations. You've reached the end of the internet.