Author name: Reedbundy

After working in the United States Congress for four years, Reed turned his attention to the private sector to gain a more complete understanding of how business strategies can be applied to foster positive social and environmental change. Since leaving Capitol Hill in 2004, Reed has worked for a clean tech startup, an international development non-profit, and most recently in a marketing/CSR capacity for Green Mountain Coffee Roasters. Reed holds an MBA from the Tuck School of Business at Dartmouth and a MA in international relations from the Fletcher School at Tufts University. In his spare time, Reed serves on the advisory board of the Hurricane Island Foundation in Maine, tutors high school students in Cambridge, and spends as much time as humanly possible outside with his wife, daughter, and dog.

Is Social Responsibility Standing in a Green Shadow?

Environmental sustainability has long stood at the heart of corporate social responsibility, and with good reason.  Companies that pursue the right green strategies can lower costs, gain a competitive advantage, and secure new customers – not to mention benefit the planet.  But in changing our light bulbs, certifying our buildings, and buying organic, did we …

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Is Lifecycle Assessment Marketable?

From oil to sneakers, sustainability has gone mainstream.  And it seems that no industry is under more public pressure to go green than the consumer packaged goods (CPG) industry. As sustainability creeps into our kitchens and bathrooms, consumers are looking twice at their toothpaste.  Leaders in sustainable CPG packaging, from Seventh Generation to Stonyfield Farm, …

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Going Green… When Nobody is Looking

After watching nearly five hours of last week’s boisterous NFL kickoff special in New Orleans, one might forget that the Gulf region is still recovering from one of the worst environmental calamities in American history.  And yet, the media’s recent coverage of the oil cleanup has been sunnier than Taylor Swift’s pre-game ballads.  As bacteria …

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