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Pittsburgh targeted by Morgan Stanley’s “Fill the Plate” BackPack Program

According to Feeding America’s 2010 Hunger Study one in four children in the U.S. does not have enough to eat.  See how one financial services company is partnering with a nonprofit to advocate on behalf of children’s health.

According to the press release, “Fill the Plate” is a two-year commitment by Morgan Stanley that will support Feeding America in providing neediest children nourishing food to take home from school.  Particularly it will expand and strengthen Feeding America’s BackPack Program which supplies children with backpacks full of nutritious food that they can take home over the weekend.  These backpacks are filled with a minimum of three meals that the children can prepare themselves, are wholesome and shelf-stable.

Morgan Stanley has committed $5 million to help Feeding America double the amount of backpacks it distributes by 2014.  It will also partner with Feeding America to…

  • help 21 foodbanks expand the backpack program.
  • support a pilot summer backpack program
  • support an evaluation of the program’s long-term impact
  • invest in the National Produce Program to increase access to fresh produce and combat childhood obesity

In addition to Pittsburgh the program targets:

  • Birmingham
  • Boston
  • Charlotte
  • Chicago
  • Dallas
  • Denver
  • Detroit
  • Los Angeles
  • Miami
  • New York City
  • Northern New Jersey
  • Salt Lake City
  • San Diego
  • San Jose
  • Seattle
  • Southern New Jersey
  • St. Louis
  • Tampa
  • Washington, DC
  • Westchester County, NY
  • Image Credit:  double-h via Flickr under CC license.

    Written by Emily DeMasi

    Emily McKinin DeMasi is a 2011 MBA/ MA Public Policy candidate and Peace Corps Fellow at Duquesne University in Pittsburgh, PA. Her thesis work concerns Corporate Social Responsibility in the United States. She also works as a Research Fellow at Bridgeway Capital, a Community Development Financial Institution (CDFI) in downtown Pittsburgh. Emily has worked as an Associate in a Private Equity Placement Firm in NY and as a Water and Sanitation Volunteer in Ivory Coast, West Africa. She hopes to combine her business background with her passion for development and inspire others in the fields of Sustainability and CSR.


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