"Today capitalism stands at the threshold of Consciousness. That is, we are increasingly aware of the untallied cost of capitalism. Now, a perfect convergence of social, political and economic forces compels us to examine the consequences of a financial doctrine that so emphasizes the desirability of short-term profit, that it fails to account for the moral or social costs of achieving it.
Throughout this often painful exercise, we’re raising consciousness, renewing hope and setting the stage for free enterprise to evolve into the next, great iteration of itself. Today we are birthing a new and wiser version of capitalism, one that reconciles profit with the values we hold dear."
Patricia Auburdene, author of Megatrends 2010: The Rise of Conscious Capitalism
